The terms "subtle" and "Lamborghini" are rarely found together. Sant'Agata automobiles are everything from ordinary. So, once you've scratched out that winning lottery ticket, there are just two options. Either you keep the car stock and allow the car's already insane design speak for itself, or you opt to be that guy at your neighborhood cars and coffee and tweak your Lamborghini to make it even more ludicrous.

Option B frequently results in you spending the rest of your mortal existence as "LamBROghini" person. And, well, if that's your thing, go for it. This video appears to be another example of someone making the decision to do so. Surprisingly, the improvements one owner made to his Lamborghini Urus, in collaboration with London-based jeweler Bobby White, might be described as "subtle."

Let's put aside the $43,403 in diamonds for the time being. Overall, Bobby White's completed product does not significantly alter the appearance of his customer Roberto's Urus. You probably couldn't know the badge was suddenly worth more than a Honda Civic Si from 10 feet away. However, this does not negate the effort that put into it. White meticulously measured the original insignia, ensuring that the dimensions would fit on the customer's vehicle.

The design was then altered somewhat, with the crest's rim and raging bull now fashioned of solid white gold, and those oh-so-expensive diamonds now creating the Italian flag. The procedure of laying in the diamonds appeared to be very time-consuming. White's hands dremel and shave off each recess for the diamond. We estimate that these gems are housed in more than 200 uniquely built dwellings.

The two drove around Italy's Varano circuit in the freshly blinged Urus and Roberto's second car, a Mercedes-Benz SLS AMG, after travelling to Italy to personally witness the installation of the new badge on Roberto's Urus. We're not sure if it was a subtle dig at himself or Roberto, but it's all set to The Offspring's "Pretty Fly (For A White Guy)." So, when it comes to buying a Lambo, it turns out that there are actually three options. One of them is obviously different from the rest.